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Top 5 Facts – How can Twitter Promote your Business?

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What can Twitter do for your business?

Twitter is an excellent way to communicate with your customers and you should not miss the opportunity to do so. Among its main features are the speed and immediacy with which its messages flow.

Precisely for that reason, it has become one of the preferred channels for brands to improve their customer service . If you have not yet considered what Twitter can do for your business, the time has come to do it.

What can Twitter do for your business?

Allow me a piece of advice before I go into the matter. If you are going to create an account on Twitter for your company, familiarize yourself previously with its operation through a personal account.

It is true that brands are related in a different way but it is important that you know the basic concepts before you start. It is also essential that you be clear about what Twitter can bring you and direct your steps towards defined objectives.

What can Twitter do for your business?

What can Twitter do for your business?

1. Improve customer service: The current consumer mentality has changed. He wants to relate to brands and talk to them. Twitter offers you the opportunity to interact with your customers quickly and efficiently.

Use the mentions (public) and direct (private) messages to connect with them, answer their questions or provide solutions to possible incidents. Conversations flow on Twitter, do not stay out.

2. Loyalty to your customers: Offer them in scoop information about your company, exclusive promotions or contents that can not be found in other social profiles.

The messages on Twitter are brief and concise. Take advantage of your 140 characters to “launch” headlines, link and direct your audience where you deem most appropriate (remember that you have some objectives to meet). Do not forget to use images and videos in those links: they are contents highly valued by users.

3. Show the human side of your business: Share the day to day of your company and the people who work in it: what you do, how you do it, where you are, what do you think … We all like to know that behind the brands there are people and this is the perfect place to show it (Instagram will also help you achieve it and I’ll tell you soon in the blog)

4. Connect with other companies: Use Twitter to contact and connect with companies in your sector. Business opportunities can arise from a simple conversation and discover companies with which to collaborate in the future.

5. Enhance the image of your brand on the internet. It is important that you keep up to date on the new trends in online marketing. Show yourself as a company that adapts to changes.

Years ago having a web page was what made the difference. Nowadays, your activity in social networks will help you stand out from your competitors.

And you, have you already created your personal profile on Twitter? And the one about your company? This is ours: @whitehatseo_me

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Nicki Jenns is a healthy eating and world news expert, motivational speaker and author. She is passionate about the impact of health and family issues.

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